The hottest foreign construction machinery leasing

Introduction to foreign construction machinery leasing industry: in countries with developed market economy, construction machinery leasing has become an important and mature industry. At present, the market turnover of construction machinery leasing in the world is US $30billion to US $40billion. Major companies attach great importance to this, such as Volvo (Regal) construction equipment group in 2001

in countries with developed market economy, construction machinery leasing has become an important and mature industry

at present, the market turnover of construction machinery leasing in the world is US $30billion to US $40billion. All major companies attach great importance to this. For example, Volvo (Regal) construction equipment group launched the construction machinery leasing business in 2001, taking it as one of the company's main development strategies, and plans to achieve a leasing turnover of $2.5 billion within five years. The annual turnover of construction machinery leasing in Japan is about 800billion yen. In 2000, there were 2496 construction machinery leasing companies in Japan. According to the statistics of 439 companies that have leasing business of micro hydraulic excavators, the leasing ownership of micro hydraulic excavators alone reached 35573 units, with an average of 81.4 units per household. The annual leasing turnover of leasing companies with a capital of more than 100million yen can reach about 7.7 billion yen. The construction machinery leasing industry in the United States, Canada, Britain, Australia, Germany and other countries is also very developed. In the United States and Canada, construction machinery leasing companies (stores) can be seen everywhere. Wolff company in Germany (a famous tower crane manufacturer) has leasing stations in Germany and Britain, and 600 tower cranes produced by itself are put into the leasing market. Its 5 The income from filling in the experimental record form accounts for 40% of the company's annual income

the types of foreign construction machinery leasing enterprises are mostly small and medium-sized, and few large ones. According to the classification of capital, the construction machinery leasing industry in Japan accounts for 1% of the capital less than 2million yen, 5.3% of the capital between 2million and 5million yen, 42.1% of the capital between 5million and 10million yen, and 25.0% of the capital between 10million and 30million yen. JPY 30million ~ 50million accounts for 12.7%, JPY 50million ~ 100million accounts for 8.1%, JPY 100million ~ 300million accounts for 2.8%, and more than JPY 300000 accounts for 3%. According to the number of employees, 26.2% of employees are 1 ~ 5, 21.5% are 6 ~ 10, 20.7% are 11 ~ 20, 19.0% are 21 ~ 50, 7.3% are 51 ~ 100, 4.1% are 101 ~ 300, and 1.2% are more than 300. According to the personnel composition survey of 604 Japanese leasing companies, the average number of employees in each company is 34.7. According to the survey of the business plans of 617 Japanese leasing companies, 10.6% of the leasing companies will expand the leasing scale, 74.9% will maintain the status quo, and 8.4% will reduce the leasing scale. Therefore, maintaining and expanding the leasing scale is still the mainstream of foreign construction machinery leasing industry. Among them, large companies have a strong momentum to expand the scale of leasing. For example, caterpillar has opened 1000 leasing sites (stations) around the world and will continue to expand its business scale

in the market economic system, the marketization of construction machinery allocation is an inevitable trend. Because the core of the market economy is the rule of law and efficiency, many of the construction machinery required by foreign construction enterprises are solved by leasing, avoiding the low-benefit self purchase equipment mode of "large and complete" and "small and complete". There are mainly two kinds of leasing methods corresponding to the foreign leasing industry

physical leasing: the construction enterprise leases physical objects (construction machinery) from the leasing company. For short-term use, it leases with people (drivers) and machines. For long-term leasing, you can only rent equipment and configure your own driver. In physical leasing, there are only simple leasing and all inclusive (package) leasing. Simple leasing means that the lessee only provides the service of renting machines for customers. All inclusive leasing refers to the whole process of mechanical construction services provided by lessors to customers, such as consulting on the selection of rental schemes, rental use services and maintenance services, and completion data sorting services. Caterpillar's all inclusive leasing also includes providing customers with supporting facilities such as motels (mobile campers)

financial leasing: the financial department cooperates with the manufacturer's leasing department to provide customers with financial leasing services of renting before purchasing. Financial leasing is applicable to customers who need to use construction machinery for a long time (the utilization rate is more than 85%)

Takeshi Kan, a professor at Tokyo International University in Japan, pointed out: "the future will be the era of second-hand industry (second-hand equipment operation) and leasing industry. They are not only the industry with the largest business opportunities in Japan, but also the fastest profitable market". Therefore, the foreign construction machinery leasing industry is not only developing rapidly, but also very competitive. Therefore, leasing companies attach great importance to business strategies in order to survive and develop in the competition

the National Construction Machinery Leasing Association of Japan has integrated the business strategies of all lessors within one year from the date of receipt of goods by users, and put forward the industry business goal of "creating a credible leasing industry with excellent management and high-tech system". The advertising phrase of the leasing company under caterpillar company of the United States, "today, you can immediately and conveniently rent machines and tools suitable for your needs at the leasing points of caterpillar company", reflects the business strategy that caterpillar company can quickly and conveniently provide customers with high-quality and low-cost leasing machines and tools

in order to meet the growing demand of the leasing market and improve the competitiveness of leasing enterprises, the development direction of the construction machinery leasing industry in developed countries is as follows: vigorously improve the quality of the leasing industry. For example, the National Construction Machinery Leasing Association of Japan is implementing the "third structural improvement plan for leasing enterprises", carrying out business innovation and strengthening basic business activities. The main measures are: purchase new rental machinery with good environmental protection, reliable quality, excellent performance and safe use; Leasing enterprises should obtain ISO14000 environmental protection certification and ISO9002 quality certification to improve their environmental protection and quality management level; Strengthen financial management, talent management, business management, equipment management, information (information) management, and reduce the cost and price of the leasing industry; Vigorously adopt Internet, microcomputer management and other information technology to improve the informatization level of the leasing industry and provide users with fast and comprehensive online transactions and services; Strengthen the combination of cooperative leasing among enterprises and small leasing enterprises, realize the sharing of leasing resources (equipment), and improve the competitiveness of the industry

at present, China's construction machinery leasing industry is still in its infancy. The number of leasing industry is small and most of them are small enterprises. There is no centralized management department, and there are no corresponding industry norms and market regulations. Most of them press the "start" button to start the electromechanical start-up competition state out of order. The equipment level and management level of enterprises can also be recycled There is a big gap between the service level and leasing enterprises in developed countries. However, with the continuous development of China's socialist market economy, the marketization of construction machinery configuration has become an inevitable trend, and the prospect of construction machinery leasing market is promising. Therefore, foreign lessors have entered China's leasing market (for example, John Deere company of the United States has opened Shanghai Deere construction equipment leasing company)